Winning while sleeping

Last night while we were sleeping our ‘Invitation to Innovation’ for BBDO Connect won Bronze at the International Echo Awards in San Diego!

As the premier direct and digital marketing awards competition, the International ECHO™ Awards honor the world’s best marketing campaigns—campaigns that have raised the bar in terms of strategy, creativity and results. No other awards competition looks at the marketing discipline in such totality. Which is why no other awards competition is so important to showcase your skill as a marketer. ECHO winning campaigns have the power to change a business. The formula is simple: 30% strategy, 30% creative, 30% results and 10% Mojo—that extra something that takes a campaign from merely competent to outstanding. And ECHO is the only award that celebrates the story of how marketing efforts impacted a business.

Jeuj!

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